5 Ways Solopreneurs Can Boost Business With Freelance and Tech-Based Help

Updated: Oct 30


Guest article by Courtney Rosenfeld, Gig Spark


If you’ve started a business on your own, you might consider yourself to be a lone wolf - you enjoy having lots of independence and agency in your professional life. But even those who prefer to work without a large team of colleagues or employees need a helping hand sometimes!

As a solopreneur, you might feel like your plate is always a little too full. It’s time to start outsourcing some of these tasks to freelancers or using tech tools to manage your to-do list. Here are a few ways that freelancers and tech-based help can allow you to grow your business.

Business Formation Services

As you work to get your company off the ground, you can’t ignore the importance of business formation. How you choose to form your business will determine how you pay your taxes, your personal responsibilities in regards to liability, and many other crucial details. Yes, it’s possible to navigate this process on your own, but it certainly helps to work with a service that specializes in business formation! An online business formation service will be able to file all of the necessary paperwork with your state and then give you the documents you’ll need.

Administrative Tasks

If you have the funds available in your business budget, you might be interested in hiring a personal assistant to handle basic administrative tasks for you. On the other hand, turning to technology could help you manage all of your entrepreneurial responsibilities quite effectively.

Using project management tools is the secret to upping your productivity, keeping track of all of your deadlines, and meeting all of your clients’ and customers’ expectations. Instead of keeping paper to-do lists, you can rely on project management software to organize all of the details of your day-to-day tasks. This is especially helpful when you’re juggling multiple projects and deadlines at once!

Invoicing Assistance

If you’ve ever forgotten to send an invoice or found yourself wondering if a client had ever paid you for a particular project, you may want to consider hiring a billing assistant or using invoicing software. To choose the right invoicing software for your business, Chron recommends selecting a program that will automatically remind you when an invoice is past due so that you can follow up with your clients right away.

Outsource Marketing

As a solopreneur, you’ve probably invested plenty of time and energy into marketing your products and services, but handing the reins over to someone else can free up hours in your work week. Trying to balance your client workload with updating your website and social media accounts can leave you feeling burned out! In order to find the right freelancer to handle your social media marketing strategy, Act-On recommends checking out the stats for any potential candidate’s own virtual presence - you need someone who already knows the ins and outs of these platforms.

Rent a Coworking Space

Wondering where to find the right contractors to hire? Coworking could be the answer! As a solopreneur, you may love working in your home office and tackling big projects by yourself, but sometimes, having a little company can bring you inspiration for your next move. If you’re interested in working side by side with other entrepreneurs, freelancers, and business-savvy people, consider making room in your budget to rent out an office at a coworking space like The Back Office Studio. You’ll get to connect with people who might be interested in supporting your business.

When you’re a solopreneur, it’s tempting to try to manage every aspect of your business on your own. After all, you enjoy having a high degree of control over your company - that’s why you went into business for yourself in the first place! But when you relax, learn to delegate, and start utilizing tech-based tools and assistance from freelancers, you’ll find yourself with less stress and more time to focus on your most important projects.

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